Chandler 4 Corners

Chandler 4 Corners, a Vermont-based company known for its handcrafted home decor and iconic hand-hooked pillows, needed to evolve its brand and connect with new customers, especially online. Facing their first venture into digital advertising and e-commerce growth, they turned to us for help. We refreshed their brand identity and messaging, built a new Shopify website, and launched a paid media strategy that increased reach, boosted online sales, and brought their unique story to a wider audience.

Services:

brand identity
tagline + positioning
e-commerce website
catalog design
print + digital advertising

LOGO REDESIGN

Refined for the Modern Marketplace

We helped Chandler 4 Corners refresh their identity without losing what made it iconic. The updated logo draws from the brand’s New England roots and folk-art sensibility while simplifying the design for digital use. With cleaner lines, modern typography, and a flexible system for future growth, the new identity makes room for where the brand is going, without forgetting where it started.

BRAND POSITIONING

Speaking to the Heart, Not Just the Home

Your passions, the places you explore with your friends and family—they make your life uniquely yours. At Chandler Four Corners, we share your love for life. From reveling in nature to savoring the holidays and passing of the seasons. We create rustic, heirloom-quality home decor and pillows that capture your lifestyle. Artistry, creativity, and craft are at the center of everything we make. We work with the finest artists and source only the finest materials like New Zealand Wool. As a family-owned business, we’re proud to put the Chandler name on everything we make. We strive to make each piece unique and a true original, just like you.