Stand for More
Logo. Integrated Campaign. Website Design. Print & Web Advertising.
DaVinci Laboratories, a subsidiary of Food Science of Vermont, manufactures supplements with therapeutic levels of ingredients and potent formulas. The brand has been committed to the highest levels of quality for generations. DaVinci Laboratories came to Place to communicate their higher standard to current and prospective customers. Place developed creative assets to reflect the integrity of the product. This led to the development of “Stand for More,” an integrated campaign positioning statement that appeared on their website, print ads, and tradeshow display. The campaign helped solidify the brand’s position above national competitors and its reputation for pure, potent, top-tier supplements. Never settle for less. Always stand for more.