Stay Local. Go Far.
Branding. Online Advertising. Print Advertising. Radio. Collateral. Logo Evolution.
Banks are built on customer service, accessibility, and affordable rates. Union Bank is one of the only community banks left. The phones are answered by real Vermonters and the branches are welcoming for customers. However, Union Bank’s marketing and advertising wasn’t getting results. They hired Place to develop an updated logo, integrated campaign positioning, as well as print, radio, and TV advertising campaigns. The integrated campaign has helped grow their business and deliver on their promise: “Stay local. Go far.”