Montshire Museum of Science
Helping a brand encourage discovery
LOGO. TAGLINE. INTEGRATED CAMPAIGN. BRAND STRATEGY. PRINT COLLATERAL.
Families with young children in Vermont and New Hampshire have plenty of activities to choose from. The Montshire Museum of Science knew the organization needed to evolve to not only continue to engage area residents and tourists, but to better align the organization with its core mission: experiencing the joy of science. Place developed a fully-integrated brand system starting with a new identity, developing the tagline What Will You Discover?, and developing 30+ marketing pieces. Their new brand system has now rolled out across their 100-acre landscape of trails and indoor exhibits. The look has helped to solidify the Museum as a go-to destination for science education.